What does it mean to go all in? This is a question I've been asking myself a lot lately.
You see, 2018 is a big year for me. I am going all in for HBI. For the past 11 years (since we started HBI), I've worked another full-time (plus) job in addition to my role with Health Bridges. This has been tough. Well, this year I'm going for it. I am going to give my time, energy and passion over to HBI.
This is a big deal for me, and a bit scary. It means that I will be learning new things and growing just as much as HBI. One thing I am working on is my ability to act as an effective fundraiser. I've been trying out new skills in my approach to the end-of-year anemia fundraising campaign.
In the past, I've sent one or two, maybe even three, newsletters per month alerting our stakeholders of a campaign. This time I'm sending 14 newsletters in 14-days. I hope it isn't too much. The last thing I want to do is alienate our supporters. And, I know that getting to the next level for HBI will require a new approach to a lot of things - and the anemia campaign is my first attempt at going "all in" on fundraising.
Let me know what you think about our new approach to fundraising and stay connected to the HBI blog as I chronicle my adventures (and learnings) over 2018. This is going to be a big year for HBI - and I am so excited to go all in!
Thank you for all of the continued support.
The HBI Blog is a rotating journal from our staff. Our Blog is a series of messages from the field, insights from our work, and lessons in service.